We were excited to do a project for tween girls. It's such a wonderful age to talk to! We used Disney's fashion content to inspire our girls
to create fashions of their own, but also to connect with their friends through their creations. Click through to see how it works.
You can browse our ever-changing image galleries and snap your favorites into your Style File.
Once you have enough photos...
...turn them into inspiration for your fashion ideas.
Your mood board saves the the colors and patterns you like into swatches.
Neat!
In the studio, you can create original outfits by mixing different silhouettes with patterns, prints and colors.
"Your Special Items" are real items from the Disney fashion lines.
Before you know it, you have a collection.
You can also host a fashion show.
You can customize the feel of the show with music and design.
Then print invitations for your all your cute friends.
When your friends watch the show they can cheer for you. GIrlfriends are so good at that!
And they will love seeing you take a final bow.
Goody bags for everyone!
Home at Disney.com/StyleStudio
For this Disney pitch, they asked us to create a digital hub for all their fashion content.
Under supervision of the ECD, I managed a team of five to create the the Disney Style Studio and win the pitch!
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They also wanted digital experiences at their local events
with bonus points for a way to use their Shazam partnership. So we created these: